#TBT to when a couple of college grads, Tyler Droll and Brooks Buffington, envisioned revolutionising social media with Yik Yak. Their creation, an app for anonymous, local chatter, soared to incredible heights before plummeting into obscurity. This story isn’t just about a startup’s life cycle; it’s a narrative filled with lessons on innovation, responsibility, and the fickle nature of digital fame.
Throwback Thursday: Yik Yak, Don’t come back.
#TBT to when a couple of college grads, Tyler Droll and Brooks Buffington, envisioned revolutionising social media with Yik Yak. Their creation, an app for anonymous, local chatter, soared to incredible heights before plummeting into obscurity. This story isn’t just about a startup’s life cycle; it’s a narrative filled with lessons on innovation, responsibility, and the fickle nature of digital fame.